The Voices Shaping Benefits
6 thought leaders who consistently deliver insights that help advisors think bigger, sell smarter, and serve clients better.
Nelson Griswold
Chairman, NextGen Benefits Network
Benefits StrategyChief Architect of the NextGen Benefits movement and founder of the NextGen Benefits Network — a national alliance of elite independent health care advisors. His framework for the "next generation" of benefits consulting has become the industry standard for advisors moving beyond traditional brokerage.
"The advisor who still leads with 'I can save you money on health insurance' is the advisor who will be replaced by AI. The future belongs to advisors who solve ..."
David Contorno
CEO, E Powered Benefits
Cost ContainmentOne of the most vocal disruptors in employer health insurance. His firm, E Powered Benefits, consistently delivers dramatic cost reductions through direct primary care, transparent PBMs, and level-funded strategies. Known for case studies that prove "impossible" savings are very possible.
"Just saved a 200-employee manufacturer $1.2M annually by moving to a direct primary care + level-funded model. The traditional broker said it couldn't be done. ..."
Dave Chase
Co-founder, Health Rosetta
Healthcare ReformCo-founder of Health Rosetta and author of a best-selling book on healthcare transformation. A relentless advocate for fixing America's broken healthcare system from the employer side, his work has created a blueprint that forward-thinking benefits advisors use to deliver better outcomes at lower cost.
"The health plan is the 2nd or 3rd largest expense for most employers, yet most CEOs couldn't tell you what they're actually buying. That's not a benefits proble..."
Al Lewis
CEO, Quizzify
Wellness & OutcomesWidely credited with inventing disease management and now CEO of Quizzify, the leading employee health literacy platform. A fearless critic of wellness industry snake oil, he brings data-driven rigor to every claim about employee health programs. His work on evidence-based wellness is essential reading.
"Wellness programs that penalize employees for not hitting biometric targets are now facing EEOC scrutiny. The irony: the programs that cost the most often produ..."
Brian Klepper
Healthcare Performance Expert
Market AnalysisA nationally recognized healthcare analyst who specializes in clinical and financial risk management. His commentary on PBM reform, vertical integration in healthcare, and high-performance health plans cuts through industry noise with clarity that advisors can act on.
"PBM reform is stalling because the Big 3 own the entire supply chain — PBM, specialty pharmacy, mail order, and now provider networks. Until we break the vertic..."
Chris Deacon, JD
Principal, VerSan Consulting
Legal & ComplianceA healthcare attorney and consultant driven by her mission to reform the system for patients and payers. Her expertise in ERISA compliance, DOL enforcement, and fiduciary responsibility makes her posts essential for advisors navigating the increasingly complex regulatory landscape.
"New DOL enforcement letters are specifically asking for documentation of the broker selection process. If your client can't show they evaluated multiple advisor..."
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